About The Shop
When owner Julie Hicks is at the market to select merchandising for a Fun Top and Jeans, she thinks about current trends and how to make it work for the Midwest. Here we like to Incorporate a little bit of “whimsy”, many of the clothes include bright colors and smiley faces. Quality is very important to us, we don’t want products going out the door that we can’t stand behind.
The Owner
Meet Julie
After earning a degree in Fashion Merchandising from Iowa State University and raising my two children, I finally decided to put my education to use. Now, here I am, celebrating five plus years of running my little shop—my big dream!I believe every woman deserves to wear what makes her feel confident and joyful, regardless of her age or style. I’ve carefully selected brands that I not only wear myself but am proud to sell. I hope to see you in my shop soon, where customers quickly become friends!
We look forward to seeing you in the store,